Online Marketing Professors typically teach the following:
• Search Engine Optimization
• Social Media Marketing
• Internet Consumer Behavior
• Website Advertising and Design Principles
• Web Analytics and Reporting
However, they don’t teach you skills that will make you stand out from the rest of the crowd.
- When your client wants you to quickly optimize paid search keywords…
- If you need to predict how many online conversions to expect…
- Need to rank mobile publishers across multiple metrics…
- How do you optimize beyond CTR and CPC?
They don’t teach you how to answer these questions in school. Learn how to answer these questions and more at SmartDigitalSpending.com.
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