How a Church connects with parishioners through Facebook and Twitter

Churches connect with parishioners online

At Park Community Church, hymn lyrics are projected on glowing screens, links to biblical messages are sent out on Twitter, announcements are made on Facebook and church leaders take text-messaged questions from the congregation during services.

With help from experts in Web strategy, graphic design and marketing, more large Chicago-area churches are creating interactive ministries to connect with new members, even the coveted young-adult demographic.

“We see the potential that technology has to expand the kingdom of God,” said Tim Schraeder, 26, the communications director for Park Community, where the average age is 29. Schraeder, who has been marketing outside the contemporary, nondenominational church to bring more parishioners in, is part of a growing network of church staffers taking on more technical roles. Read full article here.